Amazon Ads Advanced Partner The marketplace agency for brands that want to compound, not churn.
Sequence Commerce is a marketplace growth agency founded in 2019 by Alex Kung. Sequence Commerce manages $500M+ in ecommerce revenue across Amazon, Walmart, Google, Meta, and TikTok Shop. 100+ brands. 7 Clutch awards and 1 G2 award. Founded by Alex Kung in 2019. We run strategy, paid, organic, creative, and Amazon DSP (demand-side platform) under one roof, because brands grow when those five levers move together.
Built by operators, for operators.
Sequence Commerce wasn't started in a boardroom. It started in a Seller Central dashboard at 11 p.m., fixing what the last agency broke.
Most agencies optimize for the next 30 days. We optimize for the next 30 months because compounding builds repeat purchases, stronger marketplace performance, and brand equity. Compounding only happens when paid media, organic growth, creative, and operations move as one system.
The receipts.
Every number on this page comes from active client accounts and verified Clutch and G2 reviews.
The operators behind the numbers.
Sequence is led by people who ran brands before they ran agencies. We don't hire account managers who learned Amazon from a course.
Alex Kung
Alex founded Sequence Commerce in 2019 after operating inside the Amazon ecosystem at scale, where he saw firsthand what most agencies got wrong. The pattern: brilliant paid teams that ignored creative, organic teams that ignored attribution, and ops that lived in a separate Slack channel. Sequence was built to be the opposite of that.
Alex leads strategy across the full portfolio and personally designs the engagement model for every flagship account. He's a recognized voice on marketplace growth and one of the most-cited operators in the Amazon agency space.
paid, organic, creative, and ops
Four principles. No exceptions.
If we ever break one of these, our clients should fire us. We've held this line for seven years and it's why we still have year-one clients in year five.
Compounding beats sprinting
Quarterly hero numbers are easy to fake. Five-year client revenue charts are not. We optimize for the slope, not the spike. We say no to tactics that pop the chart this month and break it next quarter.
Honest math, every report
We don't hide ACoS (advertising cost of sale) behind blended ROAS (return on ad spend). We don't bury organic decline behind paid spike. Clients see the same dashboards we run our internal reviews against: same numbers, same caveats, same context.
One roof, one accountability
Paid, organic, creative, and ops sit in the same Slack, the same standup, and the same KPI. No vendor pile-up. No "that's the other agency's problem." One team, one phone number when something breaks.
Tools we'd use ourselves
Every free tool on this site (the ACoS, CPC, and ROAS calculators, the Super URL generator, and the description editor) is something our team actually uses in client work. We don't ship lead magnets. We ship the tools we use.
The Sequence engagement model.
Every brand we partner with goes through the same four-stage flywheel: audit, architect, execute, and compound.
Audit
Full marketplace audit: paid, organic, creative, listing, and attribution. We tell you what's working, what's broken, and what's leaving money on the table. The audit is free, and there's no pitch attached.
Architect
Strategy and a 90-day roadmap. Channel priorities, budget allocation, creative pipeline, attribution stack. You see exactly where every dollar goes before we spend one.
Execute
Integrated team activation. PPC, DSP, SEO, listing optimization, creative, and ops running on the same standup. Weekly reporting in your inbox, plus on-demand access.
Compound
Quarterly business reviews focused on slope, not spike. Iteration based on attribution data, not gut. The flywheel gets faster every quarter. That's the whole point.
The portfolio.
A sample of the 100+ brands we've worked with across beauty, supplements, food and beverage, home, fashion, wellness, and CPG.
7 Clutch awards, 1 G2 award, and 100+ verified reviews.
Recognition we didn't pay for, from third parties we don't influence.
We're hiring operators who care about the slope.
Sequence is growing across paid, organic, creative, and data. If you've operated inside a brand or marketplace before and you're tired of agencies that optimize for the next quarter, we'd love to talk.
About Sequence Commerce: your questions answered.
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Ready to talk about your marketplace growth?
No pitch deck. No 90-minute discovery call. Just a real audit of where you are, where you could be, and whether Sequence is the right team to get you there.
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